The Heart-Check Mark
California Giant Berry Farms proudly carries the American Heart Association heart-check mark on all fresh strawberry packaging. We know consumers have many choices available today within the produce department. By featuring the American Heart Association messaging California Giant delivers a heart healthy message to consumers as they make decisions in selecting nutritional and delicious items.
The American Heart Association research shows that 92% of consumers say the heart-check mark is important in making food choices and in buying decisions. Additionally, consumers name the American Heart Association as the #1 source for credible nutrition information.
California Giant also actively participates in promoting fitness as part of a healthy lifestyle. So, while consumers are eating our strawberries, we also encourage and promote daily exercise as a way to continue to be well for life. Be sure to visit www.heartcheckmark.org for more important information on how you can maintain a healthy lifestyle including proper diet and exercise.
We encourage our retail partners to prominently feature California Giant berries with the Heart-Check Mark in their newsletters and circulars to consumers. Below are several ad layouts that can be utilized when promoting California Giant strawberries.
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