The Trade Buzz

CROP UPDATES

STRAWBERRIES

strawberry

Oxnard

Quality: Quality is good with a nice sheen, firm fruit, and 90-100% coloring. Crews are working hard to keep water-damaged and botrytis-impacted fruit out of packs from recent rain storms.

Volume: Volumes are steady due to significant wet weather events but are forecasted to increase with warmer, sunny weather this week.

Pack Counts: 14-16, 18-20, depending on ranch

Santa Maria

Quality: Conventional and organic quality is good with some occurrences of split tips, button nose and water-damaged due to significant ongoing wet-weather events. Fruit has a nice shape, sheen and flavor. Crews are working hard to keep packs clean.

Volume: Production is steady due to rain storms and cool weather. Volumes are anticipated to increase toward the end of the month.

Pack Counts: Organic 14-16; Conventional 12-14

Watsonville/Salinas

Quality: Quality is good overall with some early season and wet-weather related defects of burnt calyx, pinrot, and crooked fruit. 

Volume: The region has begun light harvests for the season. Intermittent rain and hail events have slowed production. Volumes are anticipated to increase quickly through April as weather improves.

Pack Counts: Organic 14-16; Conventional 12-16

BLUEBERRIES

blueberry

Central Valley

Quality: Organic quality is good as the season gets underway

Volume: Production is light but increasing. Peak production is projected for early June. 

Florida/Georgia

Quality: Quality is great

Volume: Production is increasing with peak production estimated for mid-April through mid-May.

Oxnard

Quality: Organic quality is great

Volume: Volumes are in peak production.

Mexico

Quality: Quality is good overall. 

Volume: Volume will steadily increase over the coming months.

RASPBERRIES

raspberry

Mexico

Quality: Quality is good overall with some red mite and thrip pressure from windy, dusty conditions. 

Volume: Volumes are steady. 

BLACKBERRIES

blackberry

Mexico

Quality: Quality is good overall with some red mite and thrip pressure from windy, dusty conditions. 

Volume: Volumes are steady. 

Image preview

Organic Produce Summit (OPS)

July 10th – 11th
Monterey, CA
Booth #503

 

IFPA Foodservice Conference

July 25th – 26th
Monterey, CA
Booth #617

SEPC Southern Innovations

Sept. 12th – 14th
Nashville, TN

 

IFPA Global Produce & Floral Show

Oct. 17th – 18th
Atlanta, GA
Booth #B1439

A berry nice note from a California Giant Berry Farms shopper:

“Absolutely delicious! Unbelievable life span (refrigerated)! Just as good today as when purchased 5 days ago!”

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