The Trade Buzz

CROP UPDATES

STRAWBERRIES

strawberry

Santa Maria

Quality: Both conventional and organic quality is good with some bruised fruit due to warm weather. 

Volume: Production is steady.  

Pack Counts: Conventional Spring Crop: 22-25; Organic Spring Crop: 24-30 depending on ranch 

Watsonville/
Salinas

Quality: Conventional and organic fruit quality is good with some overripe and soft fruit due to warm weather.  

Volume: Peak production volumes are expected to continue through the rest of June.

Pack Counts: Conventional: 14-18, 20-22 depending on ranch; Organic: 20-26  

BLUEBERRIES

blueberry

Central Valley, CA

Quality: Both conventional and organic quality is good with firm fruit. Growers are evaluating potential damage from high temperatures.  

Volume: Volumes are beginning to decrease from peak production.

Georgia

Harvest Status: The season has ended due to heavy rain damage to rabbiteye crops.  

Mexico

Quality: Quality is good. 

Volume: Production is decreasing.

 

RASPBERRIES

raspberry

Mexico

Quality: Quality is good with occasional broken fruit.  

Volume: Production is steady.

Watsonville

Quality: Quality is excellent. 

Volume: Production is increasing rapidly. 

BLACKBERRIES

blackberry

Georgia

Harvest Status:  Volumes are increasing.

Mexico

Quality: Quality is good. 

Volume: Production is winding down.  

Watsonville

Quality: Quality is great.  

Volume: Volume is increasing each week.

SEPC Southern Exposure

March 6 – 8th
Orlando, FL

USHBC/NABC Blueberry Hill Climb

March 24 – 28th
Alexandria, VA

CPMA

April 8 – 10th
Montreal, Canada

IFPA Retail Conference

April 30 – May 1st
Dallas, TX

IFPA Washington Conference

June 9 – 11th
Washington, DC

Organic Produce Summit

July 9 – 11th 
Monterey, CA

IFPA Foodservice Conference

July 31 – August 1st
Monterey, CA

SEPC Southern Innovations

September 10 – 13th
Charlotte, NC

USHBC/NABC Blueberry Convention

October 8 – 10th
Seattle, WA

IFPA Global Produce & Floral Show

October 16 – 18th
Anaheim, CA

A berry sweet message from a Meijer shopper: 

“I just wanted to tell you how much I love California Giant strawberries. I recently purchased a couple cartons of them, and they were by far the best I’ve ever had!! Keep up the good work!”

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