The Trade Buzz

CROP UPDATES

STRAWBERRIES

strawberry

Oxnard

Quality: Conventional quality is good with 90%+ color and healthy sheen. Some occurrences of pinrot. 

Volume: Production is steady. 

Pack Counts: 20-24 depending on ranch. 

Santa Maria

Quality: Organic and conventional quality is good, with some pinrot or misshapen fruit. 

Volume: Production is steady.  

Pack Counts: Conventional fall crop: 16-18, depending on ranch; Organic fall crop 18-24, depending on ranch.  

Watsonville/
Salinas

Quality: Quality is fair.  

Volume: Production is wrapping up for the season.  

Florida

Quality: Conventional and organic quality is good. 

Volume: Production is increasing. 

Pack Counts: Conventional: 24-36, depending on ranch; Organic: 24-26.

BLUEBERRIES

blueberry

Chile

Quality: Quality of organic fruit is good.  

Volume: Volumes are light. Conventional peak is set for week 1-4 of 2024. Organic peak will be weeks 1-5 of 2024.

Mexico

Quality: Quality is great with nice bloom and flavor.  

Volume: Volumes are steady. 

Peru

Quality: Organic quality is great.  

Volume: Volumes are light. Volumes will start to decline in weeks 48 and 49.

RASPBERRIES

raspberry

Mexico

Quality: Quality of conventional and organic fruit is good. 

Volume: Conventional volumes are steady. Organic volumes are light.   

BLACKBERRIES

blackberry

Mexico

Quality: Quality is good with nice sheen and flavor. 

Volume: Volumes are steady. 

SEPC Southern Exposure

March 6 – 8th
Orlando, FL

USHBC/NABC Blueberry Hill Climb

March 24 – 28th
Alexandria, VA

CPMA

April 8 – 10th
Montreal, Canada

IFPA Retail Conference

April 30 – May 1st
Dallas, TX

IFPA Washington Conference

June 9 – 11th
Washington, DC

Organic Produce Summit

July 9 – 11th 
Monterey, CA

IFPA Foodservice Conference

July 31 – August 1st
Monterey, CA

SEPC Southern Innovations

September 10 – 13th
Charlotte, NC

USHBC/NABC Blueberry Convention

October 8 – 10th
Seattle, WA

IFPA Global Produce & Floral Show

October 16 – 18th
Anaheim, CA

A berry nice note from a California Giant Berry Farms shopper:

“Absolutely delicious! Unbelievable life span (refrigerated)! Just as good today as when purchased 5 days ago!”

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