The Trade Buzz

CROP UPDATES

STRAWBERRIES

strawberry

Watsonville/Salinas

Quality:

  • Conventional: Fruit quality is good. Fruit is remaining more firm due to weather.
  • Organic: Fruit quality is good. Fruit is remaining more firm due to weather.

Volume: Volumes are decreasing week by week, however supply remains strong.

Pack Counts: Conventional, 18-20, 24-26; Organic, 22-26.

 

Santa Maria

Quality:

  • Conventional: Fruit has nice color and size.
  • Organic: : Fruit has nice color and size. Some occurrences of bruising and/or seedy fruit are present and anticipated to clear as the season progresses.

Volume: Volumes are increasing week by week.

Pack Counts: Organic, 16-18, 20-24.

 

 

BLUEBERRIES

blueberry

PNW

Quality: Organic and conventional quality is fair-to-good as the season begins a gradual decline.

Volumes: Volumes are expected to remain consistent through mid August. Availability will decrease in late August into September.

Peru

Quality: Quality is excellent.

Volumes: Initial volumes from Peru have arrived. Volumes are limited in August/September, however overall supply is increasing.

RASPBERRIES

raspberry

Mexico

Quality: Conventional and organic quality is good with nice color, firmness, and flavor.

Volume: Volumes are declining week over week through August and anticipated to rebound in September. Fruit is available to US markets again.

Watsonville

Quality: Fruit shows excellent firmness, flavor, and appearance.

Volume: Peak production began this week and will continue through the month of August.

BLACKBERRIES

blackberry

Mexico

Quality: Quality is fair-to-good.

Volume: Volumes are light and anticipated to rebound around September. Fruit is available to US markets again.

Watsonville

Quality: Quality is good, with nice size and flavor.

Volume: Volumes are increasing with peak production anticipated for mid-to-late August/early-September. 

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SEPC Southern Innovations

September 9-12
Nashville, TN

IFPA Global Produce & Floral Show

October 14-16
Orlando, FL

New York Produce Show

December 1-3
New York City, NY

A berry nice note from a California Giant Berry Farms shopper:

“My family LOVES your strawberries. They always taste super fresh and absolutely delicious!

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