The Trade Buzz

CROP UPDATES

STRAWBERRIES

strawberry

Santa Maria

Quality: Organic and conventional quality is good, with cooler temperatures improving fruit quality. 

Volume: Supply is increasing.  

Pack Counts: Organic spring crop: 28-32, depending on ranch; Conventional fall crop: 14-16, 18-22, depending on ranch; Organic fall crop 18-20, 22-24, depending on ranch.  

Watsonville/
Salinas

Quality: Quality is good and improving due to lower temperatures.  

Volume: Production is decreasing.  

Pack Counts: Conventional: 20-26, 26-28, depending on ranch; Organic: 28-34, depending on ranch. 

BLUEBERRIES

blueberry

Argentina & Uruguay

Quality: Quality of conventional fruit is good.  

Volume: Light volumes are forecasted for weeks 40-44.  

British Columbia

Quality: Quality of conventional fruit is good.  

Volume: Volumes are decreasing and forecasted to wrap around week 39.  

Chile

Quality: Quality of conventional fruit is excellent.  

Volume: Volumes are light as suboptimal weather and flooding has made pollination difficult.

Mexico

Quality: Quality is excellent with nice bloom and flavor.  

Volume: Volume is increasing slightly. 

Peru

Quality: Organic quality is great.  

Volume: Volumes are light but steady.  

RASPBERRIES

raspberry

Mexico

Quality: Quality of conventional and organic fruit is good. 

Volume: Conventional volumes are steady. Organic volumes are low but forecasted to increase in the coming weeks.   

Watsonville

Quality: Quality is good. 

Volume: Volumes are decreasing. 

BLACKBERRIES

blackberry

Mexico

Quality: Quality is good with nice sheen and flavor. 

Volume: Volumes are increasing. 

Watsonville

Quality: Quality is good. 

Volume: Volume is steady. 

SEPC Southern Exposure

March 6 – 8th
Orlando, FL

USHBC/NABC Blueberry Hill Climb

March 24 – 28th
Alexandria, VA

CPMA

April 8 – 10th
Montreal, Canada

IFPA Retail Conference

April 30 – May 1st
Dallas, TX

IFPA Washington Conference

June 9 – 11th
Washington, DC

Organic Produce Summit

July 9 – 11th 
Monterey, CA

IFPA Foodservice Conference

July 31 – August 1st
Monterey, CA

SEPC Southern Innovations

September 10 – 13th
Charlotte, NC

USHBC/NABC Blueberry Convention

October 8 – 10th
Seattle, WA

IFPA Global Produce & Floral Show

October 16 – 18th
Anaheim, CA

A berry nice note from a California Giant Berry Farms shopper:

“I wanted to thank you for the care and quality you put into your blackberries. They are the only brand I will buy because of the consistency of care you put into every package. The blackberries are by far the best I have ever eaten and I thank you for your efforts in quality control.”

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