STRAWBERRIES
Santa Maria
Quality: Conventional acreage that was cleaned and stripped last week has returned to fresh production. Fruit quality is strong, with firm berries and good flavor. Organic acreage is performing similarly well.
Volume: Production volumes remain low.
Pack Counts: Conventional: 22-26; Organic: 26-32.
Mexico
Quality: Overall strawberry quality is strong, with good color, size, and shape.
Volume: Production is steady.
Pack Counts: Conventional: 20-24.
Florida
Quality: Fruit quality remains high overall.
Volume: Harvest volume is expected to increase steadily week-over-week.
Pack Counts: 24 – 28.
BLUEBERRIES
Peru
Region Update: This week, three conventional and two organic bulk containers have arrived, with the second organic container having arrived this recent Tuesday. These shipments will be staged at CGC for distribution over the next couple of weeks. Additional arrivals include two Pint containers and one 8-18oz container scheduled for Friday. Looking ahead, volumes for Weeks 51 and 52 have been reduced significantly from earlier estimates by about 50% due to recent cooler weather in Peru the last few weeks. Quality has generally been strong, with only one bulk container showing lower pack-out results.
Oxnard
Region Update: For organic programs in Oxnard, harvesting will begin next week. Field packing is set to start focusing on 6 oz packs delivered directly to CGC. This program is expected to continue through the end of the calendar year at a rate of approximately 3,000 lbs per week.
Mexico
Region Update: In Mexico, production is starting ramp up quickly, with estimates increasing about 20%-40% each week, and are expected to double by the end of the year. Quality has been great so far with good sizing, flavor, color, and bite. We will have good availability in TX through the rest of the year (mostly 6oz and pints).
RASPBERRIES
Mexico
Quality: Quality is good overall.
Volume: Conventional raspberry production is steady.
Watsonville
Region Update: Raspberry production is expected to end soon.
BLACKBERRIES
Mexico
Region Update: Blackberry quality is fair. The most common defect is leakage, typically limited to one or two drupelets per berry. Some soft fruit and very minimal regression have been noted, but these issues are not widespread.
Watsonville
Region Update: Blackberry production is expected to end soon.
Shopper Praise
A berry nice note from a California Giant Berry Farms shopper:
“I just wanted to take a moment to say how much I appreciate the care and quality that goes into every berry you grow. Whether it’s strawberries, blueberries, raspberries, or blackberries, your fruit is always vibrant, flavorful, and fresh—something that really stands out in today’s market. As someone who values clean, wholesome food, your berries have become a regular staple in my kitchen. It’s also inspiring to see your commitment to sustainability and community. From field to table, it’s clear that you prioritize doing things the right way, and it makes a difference. I love supporting companies that care not just about great products, but about the people and planet too.”
